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How Paper Business Cards Limit Follow-Up and Relationship Building

In light of the rising usage of technology building genuine relationships is paramount. One example of this is that using conventional paper business cards which have been the norm in professional greetings and introductions is fast disappearing. Although business cards have been in use within and among professionals for a long time, some challenges come with the physical cards particularly when it comes to follow-ups and cultivation of rapport. In this blog, we’ll explore these limitations and suggest modern alternatives that can enhance your networking efforts.

The Limitations of Paper Business Cards

Limited Information Capacity

Traditional paper business cards have restrictions regarding the amount of information that can be put into them, such as phone number, email, company, and job title, among others. It commonly comprises a name, designation, organization, phone number, and email address. Nevertheless, having only three lines is a serious drawback in the present time when people pay much attention to positioning themselves online and creating their versatile accounts. One may receive an incomplete picture of your competence, accomplishments, or an array of solutions and advice that can be provided.

Prone to Damage and Loss

The first disadvantage of paper business cards is that they are prone to damage and loss. They can easily be torn, buffeted, or even misplaced hence making them vulnerable. Networking is a process of making connections, and most often, business cards which are usually on paper form after an event or meeting may end up missing or forgotten. Circulating a damaged card may also tarnish one’s image depending on the nature of the business or career one is involved in.

Manual Data Entry

While a paper business card makes it easy to process the information by copying it to another format, it reduces the automation of contacts’ importing into appropriate digital formats. This process is very inefficient and can also require a lot of time, and it can be labour-intensive and error-prone as well. Misplaced information will contribute to unsuccessful attempts to communicate and, conversely, make it hard to pursue follow-up.

Environmental Concerns

However, some issues need to be considered as the topic of sustainability gains more and more popularity, such as the environmental impact of business cards made out of paper. Paper cards are made from raw materials, and the materials consumed in the printing process are some of them, which leads to wastage. This can be a major disadvantage for environmentally sensitive professionals and organizations seeking a greener product, which in turn fuels the need for the development of greener substitutes.

Modern Alternatives to Paper Business Cards

Consequently, we can explain the fact that nowadays people are increasingly using more contemporary solutions that provide additional convenience, effectiveness, and sturdiness. However, one of the most popular alternatives that are being adopted today is the metal digital business card

One of the benefits of using digital business cards is that it reduces the possibility of sharing half-baked contact details or forgetting to include a link to your profile or recent project when you share your details through a tap or scan. They can also be easily modified, making certain that all your contacts are registered with the most current data you have. Besides, they do not require the user to manually enter the data because the recipients can input the information to their devices.

Embracing the Future of Networking

For those looking to take their networking to the next level, it’s worth considering an innovative approach, such as metal business cards. These cards use handy metal looks with the twofold functionality of electronic services. Not only can they handle those tough conditions, but they are also visually striking and eye-catching due to their professional and shiny surface. In using a metal digital business card, the business card recipient can be very confident that the contact information put in the card will not fade away in time but will always be visible with some forms of uniqueness that would be hard to come by in any other business card.

Conclusion

We have been using paper business cards, and although they meet our expectations in terms of information and durability of the material used for their production, they are not well adapted to current networking requirements in terms of the amount of information that can be stored on the card, its durability, the need for data entry, and environmental impacts. A modern concept like the digital business card, while challenging conventional follow-up techniques, can greatly improve your capacity for forming lasting business connections. 

manisha.puri88@gmail.com

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